The moments to send someone

A new product or line. An acquisition. Funding. A first sales hire. A plateau.

Who to send me

Companies with a real offer and real customers, where the problem is that growth depends on one person or has stopped being predictable. A new product with no plan to sell it, a founder who is still the only seller, a first sales hire about to land, or a good company the right buyers have never heard of.

I am a poor fit for somebody shopping for one channel run cheaply, or for anybody who wants a strategy document rather than a person to run it.

What happens next

I talk to them, free, whether or not it goes anywhere. If I am not the right answer I say so and point them at somebody better.

If I am, they get a plan inside the first 30 days that is theirs to keep either way. You hear back from me either way too, so you are never left wondering what became of an introduction you made.